Official TikTok Shop Partner

For DTC brands doing $50K+ a month

We turn TikTok Shop into your #1 discovery channel

The Brand Buddies is a TikTok Shop agency for DTC brands. We run the creators, content, and ads that turn TikTok Shop discovery into your biggest sales channel.

No pressure, no pitch. If we are not a fit, we will tell you.

How this actually works, in 2 minutes

Haseef Bashir, founder, on how 60+ brands turned TikTok Shop into their #1 discovery channel without filming anything themselves.

2 minutes, with sound.

Trusted by 60+ brands scaling on TikTok Shop. 250,000+ creator videos run.

Jecca Blac Ancient Remedies Vitamedica True Fresh Pretty Thing Nature Rems Hearthy Foods Akasha Prax Gyal Braids
60+
Brands scaled on TikTok Shop
700K+
Orders driven across brands
$20M+
GMV driven across brands
5x
Return on ad spend at peak

Figures are from specific client campaigns. Results vary and are not guaranteed.

Sound familiar?

Most agencies answer these with activity: reports, meetings, content calendars. Orders come from a system.

Where brands get stuckHow we run it
We boosted videos and got views, not orders.
Ads go behind proven creator content only. GMV Max performs at its best when there is quality behind it, not just volume.
We sent samples to creators and nothing got posted.
Every sample is tracked as a line item, and daily community presence takes posting rates from 10% to 40%+.
We set up the shop and everything stalled.
A live shop with no creator engine is a store on a street nobody walks down. We build the engine first.
Creators do not reply to your outreach.
Operators, not bots, send personalized messages at volume, with the outreach bypass that unlocks TikTok's contact limits.
Creators post once and go quiet.
Dual track rewards on top of commission: GMV bonuses plus video count bonuses that keep content flowing.
You pick creators by follower count and get 0 sales.
We vet for content quality, niche relevance, and posting consistency before a single sample ships.
Affiliate content is low quality and does not sell.
Detailed briefs with hooks and reference videos raise the floor, daily coaching lifts it, and retainer creators set the quality bar.
GMV Max will not spend your budget, or spends and misses your ROI.
We launch on consistent content volume with lower targets, then raise them step by step once it proves out.
Outreach at volume is impossible with your team size.
We reach out to thousands of creators a month instead of 100, all vetted for niche fit and posting consistency.

The difference shows up on your phone: a quiet shop, or one that will not stop buzzing.

What we do

4 ways we grow your TikTok Shop

Run one service or the whole engine. Each one is a dedicated team, built to move GMV.

What normal looks like

$50K a day is normal for us

Hitting $50K a day is normal for us when we scale a brand, and we do it consistently. These dashboards are a 9 figure US coffee brand we run, in our 3rd month on the account. For some category leaders we are hitting $100K+ in a single day. And it does not only lift TikTok Shop sales: Amazon and Shopify grow with it.

TikTok Shop Seller Center
TikTok Shop Seller Center key metrics for October 5, 2026 showing 50,354.47 dollars in GMV up 58.43 percent on the day before, 1,260 orders, 1,221 customers and 1,311 items sold
TikTok Shop Seller Center
TikTok Shop Seller Center key metrics for October 11, 2026 showing 53,619.99 dollars in GMV up 24.53 percent on the day before, 1,756 orders, 1,696 customers and 1,828 items sold
TikTok Shop Seller Center
TikTok Shop Seller Center key metrics for October 15, 2026 showing 51,945.04 dollars in GMV up 8.96 percent on the day before, 1,447 orders, 1,395 customers and 1,490 items sold
TikTok Seller Center, 1 day per dashboard. Screenshots untouched, no shop name on this view.
$50K+ day GMV in a single day orders in the same 24 hours.
  • $100K+ in a single day for some category leaders we scale
  • The lift does not stop at TikTok Shop: Amazon and Shopify grow with it

Read the full case study

Proven results

Pick the shop that looks like yours

Each card starts with the situation the shop was in. Named where we are allowed to name them.

TikTok Shop Seller Center key metrics for September 13 to October 12, 2026 showing 706,936 dollars in GMV up 249.19 percent and 19,810 orders up 322.39 percent

Big elsewhere, flat on TikTok

$706K

Monthly GMV for a 9 figure US coffee brand: $65,459 in July, $706,936 in the 30 days to October 12, on 19,810 orders, with $50K+ days now normal. The engine: 27,908 creator videos in one 30 day window.

Read the case study →
TikTok Shop dashboard showing 557 thousand pounds in gross sales and 16,441 orders over 151 days for a wellness brand

Starting from almost nothing

£557K

Gross sales over 151 days for Ancient Remedies, a UK wellness brand, from a cold start. December alone did £175,809.

Read the case study →
GMV Max overview for a US cookie brand showing 58,173 dollars in gross revenue at a 4.01 ROI on 14,514 dollars of spend in 30 days

Ads that will not return

$58K

Gross revenue at a 4.01x return on $14,514 of GMV Max spend in 30 days for a US cookie brand, 1,325 orders at $10.95 each.

Read the case study →
TikTok Shop dashboard showing 260,000 dollars in GMV and 5,441 orders over 5 months for a hair brand, up 120 percent

Steady months, not spikes

$260K

GMV over 5 months for Gyal Braids, a US hair brand, up 120% on the previous 5, from steady creator output every week instead of one viral spike.

Read the case study →
TikTok Shop Seller Center key metrics for July 29 to August 27, 2026 showing 130,258 dollars in GMV up 110 percent, 2,822 orders and 2,759 customers

Steady months, not spikes

$130K

GMV in a single 28 day window for a US brand, up 110% on the previous 28 days, across 2,822 orders from 2,759 new and returning customers, with the daily line holding rather than spiking.

Read the case study →
GMV Max overview showing 339,690 dollars in gross revenue at a 3.78 ROI on 89,947 dollars of spend over 90 days

A category nobody expects

$339K

GMV Max gross revenue in 90 days for Hayley Grace’s book Save Me an Orange at a 3.78x return, 21,484 orders at $4.19 each, while the shop did $211K in GMV across April and May.

Read the case study →
TikTok Shop dashboard showing 167 thousand pounds GMV over 90 days for a beauty brand

An agency left us with nothing

£167K

GMV in 90 days for Jecca Blac, a UK beauty brand, rebuilt after a mass sampling push failed, with about 50 vetted creators and none on retainer.

Read the case study →
TikTok Shop Seller Center key metrics for August 2026 showing 154,513 dollars in GMV and 3,374 orders, up 145 percent on July

Live, but moving slowly

$154K

GMV in August 2026 for a US health and wellness brand, up 145% on July, with the final 7 days alone at $53,757.

Read the case study →
TikTok Shop dashboard showing 56,025 dollars in GMV and 1,994 orders in 28 days, up 203 percent

Live, but moving slowly

$56K

GMV in 28 days for a US wellness brand, up 203%, with the final 7 days alone at $34,049, up 334%.

Read the case study →

The case study pack

Swipe through the whole pack

Every case with the dashboards behind it, right here. Scroll sideways, or tap any dashboard to open it full size.

Official TikTok Shop Partner

TikTok Shop
case studies

US and UK. 2025 to 2026.

Names are used where we are allowed to use them.

Swipe or scroll sideways

Brand BuddiesStart

Find the one that looks like you

6 of the 60+ shops we have run, picked because each one started somewhere different. Read the row that sounds like yours. You do not need the rest.

Brand BuddiesFind yours

Brands we have scaled

  • Akasha Superfoods
  • Ancient Remedies
  • Gyal Braids
  • Hearthy Foods
  • Jecca Blac
  • Natural Rems
  • Prax
  • Pretty Thing
  • True Fresh
  • VitaMedica
  • Hayley
    Grace

A selection. 60+ brands scaled on TikTok Shop.

Brand BuddiesFind yours

Name withheld, NDA1 Jul to 12 Oct 2026

Coffee, US

$65,459 to $706,936 by month 3

$706,936GMV, 30 days
19,810Orders
+249%vs prior 30 days
After, 13 Sep to 12 Oct 2026

Brand BuddiesUS coffee brand

Name withheld, NDA1 day each

What normal looks like

$50K a day is normal for us

$53,619GMV, 1 day
1,756Orders, 1 day
$100K+Category leaders, 1 day
A normal $50K+ day for this shop

Brand BuddiesUS coffee brand

US coffee brand

A 9 figure DTC brand, huge everywhere else and flat here. July, the month before we took it over, closed at $65,459 and 1,322 orders.

The part most brands never see is underneath the number. In the 30 days to 6 September, 14,159 creators posted 27,908 videos, and creator attributed GMV was $103,138, up 322%.

What we changed

  1. Sampling went from a few hundred a month to thousands a day.
  2. Every creator briefed from their own content, never a template.
  3. A community of 20,000+ creators across different channels, run daily, with cash campaigns on top of commission.

Brand BuddiesUS coffee brand

US coffee brand

Before, July 2026
The creator engine, 8 Aug to 6 Sep 2026

This brand had awareness we did not have to build. The constraint was purely how many creators were holding the product. A brand without that recognition takes longer to reach the same curve.

Brand BuddiesUS coffee brand

Nov 2025 to Mar 2026

Wellness, UK

£1,000 a month to £557,782 from a cold start

£557,782Gross sales
16,441Orders
151Days
The peak month, Dec 2025

Brand BuddiesAncient Remedies

Ancient Remedies

Good product, shop had gone quiet, sitting at around £1,000 a month. No creator network, no affiliate program, no system. Wellness is a trust category, so there was no version of this that worked by throwing samples at whoever answered.

Over 151 days the shop did £557,782 in gross sales across 16,441 orders and 16,322 buyers. December alone closed at £175,809 gross and 5,159 orders, up 147% on the month before.

What we changed

  1. Picked creators by hand, vetted for wellness and health specifically.
  2. Trained them every day in a community, with bonuses to keep people posting.
  3. Put nothing into paid until it had earned its place organically.

Brand BuddiesAncient Remedies

Ancient Remedies

151 days to 31 Mar 2026
The line starting at zero

December is peak season for wellness gifts, so the single month figure is a strong month rather than a typical one. The 151 day number is the one to judge us on, and it is the one we led with.

Brand BuddiesAncient Remedies

1 Sep to 30 Nov 2025

Beauty, UK

£167,761 in 90 days, with nobody on retainer

£167,761GMV, 90 days
+873%Revenue growth
0Creators on retainer
1 Sep to 30 Nov 2025

Brand BuddiesJecca Blac

Jecca Blac

A gender inclusive beauty brand with a loyal community. The creator pipeline was dry and the ads were spending for nothing. They had already tried the blast samples at hundreds approach. Creators posted once and disappeared.

Around 50 trained creators did it, and not 1 of them was on a retainer contract. £113,741 of that £167,761 came through as net revenue.

What we changed

  1. Rebuilt the creator pipeline by hand instead of by volume.
  2. Ran a trained community and added performance bonuses.
  3. Put only proven content behind paid.

Working without retainers was possible here partly because the brand already had a loyal community to recruit from. A brand with no existing audience usually needs a few paid creators early to get the first content moving.

Brand BuddiesJecca Blac

Hayley Grace3 Mar to 1 Jun 2026

Books, US

$339,690 through GMV Max, on a book

$339,690Gross revenue, 90 days
3.78xReturn on ad spend
21,484Orders
GMV Max, 3 Mar to 1 Jun 2026

Brand BuddiesHayley Grace

Hayley Grace

Not a category anyone would pick to start on TikTok Shop, which is exactly why it is in here. If the system only worked on supplements and snacks it would not be a system.

Spend crossed $89,000 across 3 months and cost per order fell 12% while we were scaling. On the organic side, from 1 April to 1 June, 14,801 orders and $211,018 GMV, up 43%. A single 28 day window did $101,144 across 6,990 orders.

What we changed

  1. Built GMV Max campaigns on the winners only, then scaled them slowly.
  2. Kept a trained creator base producing so the paid side always had fuel.
  3. Watched the daily line rather than the monthly average, so nothing got scaled on a good week.

Brand BuddiesHayley Grace

Hayley Grace

The organic side, 1 Apr to 1 Jun 2026
A single 28 day window, to 11 May

This worked because the content was made for people who actually read the book, rather than chasing whatever was trending. A brand that needs its audience built from scratch does not get this curve in 3 months.

Brand BuddiesHayley Grace

Jan to Jun 2026

Hair, US

$260,000 across 5 straight months

$260,000GMV
5,441Orders
5Months, no gaps
5 months, 1 Jan to 1 Jun 2026

Brand BuddiesGyal Braids

Gyal Braids

Anyone can catch a good week. 5 months is a system. GMV more than doubled on the previous period, and the daily line never fell off a cliff. That flatness is the whole point of this case, and it is the hardest thing on this platform to produce.

A separate 28 day window, to 22 June, did $48,275 across 1,147 orders, up 35%, which is what a normal month looks like once the engine is running rather than being pushed.

What we changed

  1. Kept creator output steady every week instead of chasing spikes.
  2. Replaced tired creators before the numbers dipped, not after.
  3. Held paid at a return that protected margin rather than buying a record month.

Brand BuddiesGyal Braids

Gyal Braids

A single 28 day window, to 22 Jun

A steady line is less impressive to look at than a spike. It is also the only shape that pays a team, holds stock and survives a quarter.

Brand BuddiesGyal Braids

Other shops, same system

More shops and more months, run the same way.

  • $13,129 ad revenue, 5.05x on $2,600, 22 to 28 Sep 2025

  • $37,018 GMV, November 2025, 1,312 orders

  • £72,495 GMV, £49,255 net revenue, 22 Sep to 23 Oct 2025

  • $14,363 GMV, 7 days, 362 orders, up 51%

Brand BuddiesOther shops

Other shops

  • £12,216 GMV, 7 days, 864 customers, up 661%

  • $53,497 GMV, 28 days, 1,384 orders, up 144%

  • $69,158 GMV, 28 days, 2,272 orders, up 250%

  • $53,757 GMV, 7 days, 1,191 orders, up 47%

Brand BuddiesOther shops

Other shops

  • $154,513 GMV, August 2026, 3,374 orders, up 145%

  • $130,258 GMV, 28 days, 2,822 orders, up 110%

  • $34,049 GMV, 7 days, 1,173 orders, up 334%

  • $56,025 GMV, 28 days, 1,994 orders, up 203%

Brand BuddiesOther shops

Other shops

  • $113,778 GMV, 28 days, 7,776 orders, up 23%

  • £156,799 GMV, 28 days, 4,260 customers, up 42%

  • $56,214 GMV, 28 days, 1,335 customers, up 149%

Brand BuddiesOther shops

The same things happened every time

Different countries, categories and starting points. The work underneath them was the same work.

  1. 01AuditWe map the catalog, the margins and the current shop setup before touching anything.
  2. 02StrategyWe pick the hero, the creator type and the angles most likely to scale for this specific product.
  3. 03RecruitCreators are picked by hand, never mass approved. Every applicant is vetted before a sample ships.

Brand BuddiesThe system

The system

  1. 04CreateEvery creator gets a specific brief built from hooks already working, with reference videos. Not a paragraph of product information.
  2. 05ScalePaid only ever follows proven content. In every case here, GMV Max went on after there was something worth amplifying.
  3. 06OptimizeWinners scaled, losers cut, every week. Month 1 builds, month 2 optimizes, month 3 pays out.

Brand BuddiesThe system

The community is the part that compounds.

Daily presence, feedback on individual videos, and cash campaigns on top of commission. It is what turns somebody who posted once into somebody who posts every week, and it is the difference between a creator list and a creator system.

Brand BuddiesThe system

What this pack does not show you

These are the strong ones, which is what a case study pack is, and you should read them knowing that.

The brands still in month 1 or 2

Every curve in this pack was slow at the start. We have shops sitting flat right now that we expect to look like by Christmas. We are not going to show you a flat line and ask you to trust a forecast.

Brand BuddiesWhat it leaves out

What it leaves out

The ones that did not work

Mostly they share a cause. Sampling stopped. A brand that commits to 1,000 samples a month and ships 150 does not get these numbers, and no amount of creator management fixes it. If sampling is going to be a fight internally, that is worth knowing before you hire anybody.

Every window we could have picked

Where a case shows a tight window, the wider number sits in the same case. is the example. We would rather you saw both than found the 2nd one yourself.

Brand BuddiesWhat it leaves out

Make TikTok Shop your #1 discovery channel

Book a strategy call and we will open any dashboard in this pack live, date filters on screen, and show you how it applies to your shop.

Haseef Bashir, Founder

Brand BuddiesBook a call

Start

Watch

How we scale brands on TikTok Shop

The system behind every launch

6 steps we run for every brand, so growth is a process, not a gamble.

01

Audit

We map your catalog, margins, and current TikTok Shop setup.

02

Strategy

We pick the offers, creators, and ad angles most likely to scale.

03

Recruit

We seed and onboard hundreds of creators to your shop.

04

Create

We brief and produce content built to convert, not just to view.

05

Scale

We push winners with GMV Max and Spark Ads, profitably.

06

Optimize

We double down on what works and cut what does not, every week.

Meet the Founders

The Brand Buddies is a TikTok Shop agency run by Haseef Bashir and Sohaib Akbar. We have scaled 60+ brands across the US and the UK, and we treat your shop like it is our own.

Meet the Founders →
Haseef Bashir, founder of The Brand Buddies
Haseef Bashir
Founder
9+ years in ecommerce
3+ years on TikTok Shop
Sohaib Akbar, co-founder of The Brand Buddies
Sohaib Akbar
Co-founder
Former Amazon store
and TikTok Shop owner
Official TikTok Shop Partner Based in California
haseefbashir7Founder, The Brand Buddies
Recent posts from @haseefbashir7
❤❤

Instagram

Watch us run
TikTok Shop

Haseef posts the work as it happens on @haseefbashir7. Creator outreach, GMV Max, and what the shops we run are actually doing this week.

Follow on Instagram

What founders say

You can trust their approach. Their unique strategies work wonders, and I highly recommend them!

Jecca BlacFounder

They did not just give advice, they built us a system. The WhatsApp community and creator training were game changers.

Ancient RemediesFounder

We do not take every brand

This works when the fit is right. Judge yourself against the list.

For you if

  • You sell a physical product that demos well on video
  • You are live on Shopify, Amazon, or retail and ready to open the TikTok channel, or already on TikTok Shop and stuck
  • You can invest in creators, samples, and ad spend, not just a retainer
  • You want one responsible team

Not for you if

  • You sell services or dropship trends
  • You expect virality in week 1 instead of a system by month 3
  • You are not ready to ship samples to creators
  • You want tasks done cheap, not a channel built

Founder led and deliberately small: every account is run by the people on this page, which is why we do not take every brand.

Questions

Answers before you book

We manage your TikTok Shop end to end: recruiting and activating creators, producing content that converts, and running TikTok Shop ads and GMV Max so your products sell and scale.

Most brands see meaningful order volume in the first 60 to 90 days once creators and ads are live, assuming a clean run on the platform side. Results depend on product, price, and margin.

We bring them. We seed and onboard hundreds of creators a month to your shop, so you do not need an existing creator network.

Pricing depends on scope and which services you need. Book a call and we will scope the right package for your brand.

Yes. We are a TikTok Shop Partner agency and we work inside the platform every day.

We focus on physical product brands that sell well on video: beauty, fashion, wellness, supplements, food, and home. If your product demos well, it can scale on TikTok Shop.

Yes. We launch and scale UK brands on TikTok Shop UK as well as US brands on TikTok Shop US, using the same system. Ancient Remedies, a UK wellness brand, went from a cold start to £557K in gross sales in 151 days.

Compare us before you call us

The guides brand owners read while choosing an agency: who else is out there, what agencies really charge, and what TikTok Shop takes per order.

Ready to make TikTok Shop your #1 channel?

Book a strategy call. We will look at your shop and show you exactly where the growth is. 30 minutes, and you leave with the plan we would run either way.

You are booked.

Calendar invite is on its way. Have these 3 things ready and the call pays for itself:

  1. Your shop or store link
  2. A rough revenue snapshot
  3. Your biggest bottleneck right now