ForDTC brands doing $50K+ a monththat want TikTok Shop to sell every day
Want us to make TikTok Shop your brand's #1 discovery channel?
Watch the video below to learn how we build a creator community that posts about your product every day, and the one thing most brands miss about where those sales land.
2 MIN
GMV driven
$20M+
DTC brands scaled
60+
Tap play and watch the full 2 minutes, sound on.
Serious about scaling? TikTok Shop is where DTC brands get discovered right now: strangers see your product in a creator's video and buy it on the spot. We are the TikTok Shop Partner agency behind $20M+ GMV for 60+ brands. We recruit the creators, coach the content, and run the ads. You watch orders land on a dashboard you never had to touch.
Pitch deck · 13 slidesThe calendar to book a call is on the last one.Step through with ↓ and ↑, or press F for full screen.
Trusted by 60+ brands scaling on TikTok Shop. 250,000+ creator videos run.
Done for you. A to Z.
Shop setup, creators, content, ads, and your own affiliate creator community, recruited and run just for your brand. You never brief a creator, edit a video, or open Ads Manager. The numbers below are what that looks like.
$20M+
TikTok Shop sales driven
60+
DTC brands scaled
700K+
Orders driven across brands
5x
Return on ad spend at peak
Your product in hundreds of creator videos. Sales you watch land on your dashboard.
💧
Your product
In the machine
Revenue today
$8,412.96▲ 43%
1,204 orders · 1,042 posts today
Sound familiar?
Most agencies answer these with activity: reports, meetings, content calendars. Orders come from a system.
Where brands get stuckHow we run it
We boosted videos and got views, not orders.
Ads go behind proven creator content only. GMV Max performs at its best when there is quality behind it, not just volume.
We sent samples to creators and nothing got posted.
Every sample is tracked as a line item, and daily community presence takes posting rates to 80%+.
We set up the shop and everything stalled.
A live shop with no creator engine is a store on a street nobody walks down. We build the engine first.
Creators do not reply to your outreach.
Operators, not bots, send personalized messages at volume. We get your 1st affiliate sale early, which lifts TikTok's limits on how many creators you can contact.
Creators post once and go quiet.
Dual track rewards on top of commission: GMV bonuses plus video count bonuses that keep content flowing.
You pick creators by follower count and get 0 sales.
We vet for content quality, niche relevance, and posting consistency before a single sample ships.
Affiliate content is low quality and does not sell.
Detailed briefs with hooks and reference videos raise the floor, daily coaching lifts it, and retainer creators set the quality bar.
GMV Max will not spend your budget, or spends and misses your ROI.
We launch on consistent content volume with lower targets, then raise them step by step once it proves out.
Outreach at volume is impossible with your team size.
We reach out to thousands of creators a month instead of 100, all vetted for niche fit and posting consistency.
The difference shows up on your phone: a quiet shop, or one that will not stop buzzing.
The 6 step growth system
The same system behind every result on this page, run for you end to end. No step skipped, because each one feeds the next.
01
Audit
We map your catalog, margins, and current TikTok Shop setup.
02
Strategy
We pick the offers, creators, and ad angles most likely to scale.
03
Recruit
We seed and onboard hundreds of creators to your shop, picked 1 by 1 for your product.
04
Create
We brief and produce content built to convert, not just to view. Every video reviewed.
05
Scale
We push winners with GMV Max and Spark Ads, profitably. Proven videos only.
06
Optimize
We double down on what works and cut what does not, every week.
Revenue today
$8,412.96
1,204 orders · the system, running
Then your phone starts doing this
Without usWith Brand Buddies
Tap the switch
Notifications since you flipped it0
9:41Thursday
No new notifications
👤TikTok1 new follower this week6d
Last order: 6 days ago
What normal looks like
$50K a day is normal for us
Hitting $50K a day is normal for us when we scale a brand, and we do it consistently. These dashboards are a 9 figure CPG brand we run, in our 4th month on the account. For some category leaders we are hitting $100K+ in a single day. And it does not only lift TikTok Shop sales: Amazon and Shopify grow with it.
TikTok Shop Seller Center
TikTok Shop Seller Center
TikTok Shop Seller Center
TikTok Shop Seller Center
TikTok Shop Seller Center
TikTok Seller Center, 1 day per dashboard. Screenshots untouched, no shop name on this view.
$50K+ dayGMV in a single day$54,615.951,286orders in the same 24 hours.
This shop is #3 by GMV in its TikTok Shop category, on the way to #1
$100K+ in a single day for some category leaders we scale
The lift does not stop at TikTok Shop: Amazon and Shopify grow with it
The climb: July, then 30 day windows
$65KJul
$188KSep 9
$397KSep 27
$541KOct 7
$706KOct 12
$1MOct 25
$2M goalNext
Dashboards from shops we run
Straight off TikTok Seller Center and Ads Manager. Most of these brands are named in the case pack below.
$1M
Monthly GMV for a 9 figure CPG brand that was huge everywhere else and flat here: $65,459 in July, $1,007,726 in the 30 days to October 25, on 29,646 orders, with $50K+ days now normal, driven by 27,908 creator videos in one 30 day window. It is now the #3 shop by GMV in its TikTok Shop category.
Seller Center, September 26 to October 25, 2026, screenshot untouched.
£557K
Gross sales in 151 days for Ancient Remedies, a UK wellness brand, from a cold start. 16,441 orders through the same 6 step system above.
Pulled off Seller Center with the date filter on screen.
+145%
August 2026 for a US health and wellness brand we run: $154,513 in GMV and 3,374 orders, up 145% on July. The last 7 days alone did $53,757 across 1,191 orders.
Both cards pulled off Seller Center on Aug 30, 2026, screenshots untouched.
$339K
GMV Max gross revenue in 90 days for Hayley Grace's Save Me an Orange at a 3.78x return: $89,947 of spend, 21,484 orders at $4.19 each. The shop itself did $211,018 and 14,801 orders across April and May.
Ads Manager and Seller Center, both pulled June 1, 2026, screenshots untouched.
$260K
GMV over 5 months for Gyal Braids, a US hair brand, up 120% on the previous 5, with 5,441 orders and daily sales that held steady for 150 days instead of living off one viral week.
Seller Center, pulled June 1, 2026, screenshot untouched.
The case study pack
Swipe through the whole pack
Every case with the dashboards behind it, right here. Scroll sideways, or tap any dashboard to open it full size.
Official TikTok Shop Partner
TikTok Shop case studies
US and UK. 2025 to 2026.
Names are used where we are allowed to use them.
Swipe or scroll sideways →
Brand BuddiesStart
Find the one that looks like you
6 of the 60+ shops we have run, picked because each one started somewhere different. Read the row that sounds like yours. You do not need the rest.
Brand BuddiesFind yours
Brands we have scaled
Hayley Grace
A selection. 60+ brands scaled on TikTok Shop.
Brand BuddiesFind yours
Name withheld, NDA1 Jul to 25 Oct 2026
CPG, US
$65,459 to $1,007,726 by month 4
$1,007,726GMV, 30 days
29,646Orders
+180%vs prior 30 days
After, 26 Sep to 25 Oct 2026
Brand Buddies9 figure CPG brand
Name withheld, NDA1 day each
What normal looks like
$50K a day is normal for us
$53,619GMV, 1 day
1,756Orders, 1 day
$100K+Category leaders, 1 day
A normal $50K+ day for this shop
Brand Buddies9 figure CPG brand
9 figure CPG brand
Huge everywhere else and flat here. July closed at $65,459 and 1,322 orders.
The part most brands never see is underneath the number. In the 30 days to 6 September, 14,159 creators posted 27,908 videos, and creator attributed GMV was $103,138, up 322%.
What we changed
Sampling went from a few hundred a month to thousands a day.
Every creator briefed from their own content, never a template.
A community of 20,000+ creators across different channels, run daily, with cash campaigns on top of commission.
Brand Buddies9 figure CPG brand
9 figure CPG brand
Before, July 2026The creator engine, 8 Aug to 6 Sep 2026
This brand had awareness we did not have to build. The constraint was purely how many creators were holding the product. A brand without that recognition takes longer to reach the same curve.
Brand Buddies9 figure CPG brand
Name withheld22 Sep to 10 Oct 2025
Food, US
4.72x on $7,147 of ad spend
4.72xReturn on ad spend
$33,734Gross revenue, 19 days
$8.92Cost per order
The 19 day window
Brand BuddiesUS cookie brand
US cookie brand
Creator videos existed and were not turning into paid sales. GMV Max could not spend its daily budget, because there was not enough fresh creative flowing in. Creative fatigue by day 4 or 5, then pause, restart, repeat.
Over 19 days: $33,734 gross on $7,147 of spend, 801 orders at $8.92 each. The affiliate side was built first, so there was always something worth putting spend behind.
What we changed
Built the affiliate side first, then pushed only videos that were already selling.
Got 2 to 4 videos per creator per week so the campaign never ran dry.
Left campaigns alone for 3 to 4 days, and changed nothing before day 5.
Brand BuddiesUS cookie brand
US cookie brand
The full 30 days
4.72x is the tightest 19 day window. Across the full 30 days, with spend up 92% on the 30 days before, the same account returned 4.01x on $14,514 and 1,325 orders at $10.95 each. Plan a budget against 4.01x, not 4.72x.
Brand BuddiesUS cookie brand
Nov 2025 to Mar 2026
Wellness, UK
£1,000 a month to £557,782 from a cold start
£557,782Gross sales
16,441Orders
151Days
The peak month, Dec 2025
Brand BuddiesAncient Remedies
Ancient Remedies
Good product, shop had gone quiet, sitting at around £1,000 a month. No creator network, no affiliate program, no system. Wellness is a trust category, so there was no version of this that worked by throwing samples at whoever answered.
Over 151 days the shop did £557,782 in gross sales across 16,441 orders and 16,322 buyers. December alone closed at £175,809 gross and 5,159 orders, up 147% on the month before.
What we changed
Picked creators by hand, vetted for wellness and health specifically.
Trained them every day in a community, with bonuses to keep people posting.
Put nothing into paid until it had earned its place organically.
Brand BuddiesAncient Remedies
Ancient Remedies
151 days to 31 Mar 2026The line starting at zero
December is peak season for wellness gifts, so the single month figure is a strong month rather than a typical one. The 151 day number is the one to judge us on, and it is the one we led with.
Brand BuddiesAncient Remedies
1 Sep to 30 Nov 2025
Beauty, UK
£167,761 in 90 days, with nobody on retainer
£167,761GMV, 90 days
+873%Revenue growth
0Creators on retainer
1 Sep to 30 Nov 2025
Brand BuddiesJecca Blac
Jecca Blac
A gender inclusive beauty brand with a loyal community. The creator pipeline was dry and the ads were spending for nothing. They had already tried the blast samples at hundreds approach. Creators posted once and disappeared.
Around 50 trained creators did it, and not 1 of them was on a retainer contract. £113,741 of that £167,761 came through as net revenue.
What we changed
Rebuilt the creator pipeline by hand instead of by volume.
Ran a trained community and added performance bonuses.
Put only proven content behind paid.
Working without retainers was possible here partly because the brand already had a loyal community to recruit from. A brand with no existing audience usually needs a few paid creators early to get the first content moving.
Brand BuddiesJecca Blac
Hayley Grace3 Mar to 1 Jun 2026
Books, US
$339,690 through GMV Max, on a book
$339,690Gross revenue, 90 days
3.78xReturn on ad spend
21,484Orders
GMV Max, 3 Mar to 1 Jun 2026
Brand BuddiesHayley Grace
Hayley Grace
Not a category anyone would pick to start on TikTok Shop, which is exactly why it is in here. If the system only worked on supplements and snacks it would not be a system.
Spend crossed $89,000 across 3 months and cost per order fell 12% while we were scaling. On the organic side, from 1 April to 1 June, 14,801 orders and $211,018 GMV, up 43%. A single 28 day window did $101,144 across 6,990 orders.
What we changed
Built GMV Max campaigns on the winners only, then scaled them slowly.
Kept a trained creator base producing so the paid side always had fuel.
Watched the daily line rather than the monthly average, so nothing got scaled on a good week.
Brand BuddiesHayley Grace
Hayley Grace
The organic side, 1 Apr to 1 Jun 2026A single 28 day window, to 11 May
This worked because the content was made for people who actually read the book, rather than chasing whatever was trending. A brand that needs its audience built from scratch does not get this curve in 3 months.
Brand BuddiesHayley Grace
Jan to Jun 2026
Hair, US
$260,000 across 5 straight months
$260,000GMV
5,441Orders
5Months, no gaps
5 months, 1 Jan to 1 Jun 2026
Brand BuddiesGyal Braids
Gyal Braids
Anyone can catch a good week. 5 months is a system. GMV more than doubled on the previous period, and the daily line never fell off a cliff. That flatness is the whole point of this case, and it is the hardest thing on this platform to produce.
A separate 28 day window, to 22 June, did $48,275 across 1,147 orders, up 35%, which is what a normal month looks like once the engine is running rather than being pushed.
What we changed
Kept creator output steady every week instead of chasing spikes.
Replaced tired creators before the numbers dipped, not after.
Held paid at a return that protected margin rather than buying a record month.
Brand BuddiesGyal Braids
Gyal Braids
A single 28 day window, to 22 Jun
A steady line is less impressive to look at than a spike. It is also the only shape that pays a team, holds stock and survives a quarter.
Brand BuddiesGyal Braids
Other shops, same system
More shops and more months, run the same way.
$13,129 ad revenue, 5.05x on $2,600, 22 to 28 Sep 2025
$37,018 GMV, November 2025, 1,312 orders
£72,495 GMV, £49,255 net revenue, 22 Sep to 23 Oct 2025
$14,363 GMV, 7 days, 362 orders, up 51%
Brand BuddiesOther shops
Other shops
£12,216 GMV, 7 days, 864 customers, up 661%
$53,497 GMV, 28 days, 1,384 orders, up 144%
$69,158 GMV, 28 days, 2,272 orders, up 250%
$53,757 GMV, 7 days, 1,191 orders, up 47%
Brand BuddiesOther shops
Other shops
$154,513 GMV, August 2026, 3,374 orders, up 145%
$130,258 GMV, 28 days, 2,822 orders, up 110%
$34,049 GMV, 7 days, 1,173 orders, up 334%
$56,025 GMV, 28 days, 1,994 orders, up 203%
Brand BuddiesOther shops
Other shops
$113,778 GMV, 28 days, 7,776 orders, up 23%
£156,799 GMV, 28 days, 4,260 customers, up 42%
$56,214 GMV, 28 days, 1,335 customers, up 149%
Brand BuddiesOther shops
The same things happened every time
Different countries, categories and starting points. The work underneath them was the same work.
01AuditWe map the catalog, the margins and the current shop setup before touching anything.
02StrategyWe pick the hero, the creator type and the angles most likely to scale for this specific product.
03RecruitCreators are picked by hand, never mass approved. Every applicant is vetted before a sample ships.
Brand BuddiesThe system
The system
04CreateEvery creator gets a specific brief built from hooks already working, with reference videos. Not a paragraph of product information.
05ScalePaid only ever follows proven content. In every case here, GMV Max went on after there was something worth amplifying.
06OptimizeWinners scaled, losers cut, every week. Month 1 builds, month 2 optimizes, month 3 pays out.
Brand BuddiesThe system
The community is the part that compounds.
Daily presence, feedback on individual videos, and cash campaigns on top of commission. It is what turns somebody who posted once into somebody who posts every week, and it is the difference between a creator list and a creator system.
Brand BuddiesThe system
What this pack does not show you
These are the strong ones, which is what a case study pack is, and you should read them knowing that.
The brands still in month 1 or 2
Every curve in this pack was slow at the start. We have shops sitting flat right now that we expect to look like by Christmas. We are not going to show you a flat line and ask you to trust a forecast.
Brand BuddiesWhat it leaves out
What it leaves out
The ones that did not work
Mostly they share a cause. Sampling stopped. A brand that commits to 1,000 samples a month and ships 150 does not get these numbers, and no amount of creator management fixes it. If sampling is going to be a fight internally, that is worth knowing before you hire anybody.
Every window we could have picked
Where a case shows a tight window, the wider number sits in the same case. is the example. We would rather you saw both than found the 2nd one yourself.
Brand BuddiesWhat it leaves out
Start
The team
Who you will work with
Haseef Bashir and Sohaib Akbar founded The Brand Buddies and stay on every account, with an operator team working inside Partner Center on your shop every day. The shops we run include top 1% brands on TikTok Shop US and 9 figure brands, in the US and the UK.
Haseef Bashir
Founder
9+ years in ecommerce 3+ years on TikTok Shop
Leads strategy and growth, turning creator and ad data into the plays that scale each shop.
Sohaib Akbar
Co-founder
Former Amazon store and TikTok Shop owner
Runs creators and content operations, keeping the pipeline full and the output on brand every week.
Haseef posts the work as it happens: creator outreach, GMV Max, and what the shops we run are doing this week.
TikTok Shop Partner tier
Certified
Bronze
Our tierSilver
NextGold
Platinum
TikTok ranks its partners mostly on the GMV of the shops they run, and on how many of those sellers and creators stay. We are Silver now, with Gold and Platinum, the top 2 tiers, next.
We do not take every brand
This works when the fit is right. Judge yourself against the list.
For you if
You sell a physical product that demos well on video
You are live on Shopify, Amazon, or retail and ready to open the TikTok channel, or already on TikTok Shop and stuck
You can invest in creators, samples, and ad spend, not just a retainer
You want one responsible team
Not for you if
You sell services or dropship trends
You expect virality in week 1 instead of a system by month 3
You are not ready to ship samples to creators
You want tasks done cheap, not a channel built
Founder led and deliberately small: every account is run by the people on this page, which is why we do not take every brand.
What founders say
★★★★★
They did not just give advice, they built us a system. The WhatsApp community and creator training were game changers.
Ancient RemediesFounder
★★★★★
You can trust their approach. Their unique strategies work wonders, and I highly recommend them!
Jecca BlacFounder
4.01x
Return on ad spend across a 30 day window for a US cookie brand: $58,173 gross on $14,514 spend, at $10.95 an order.
From the case packCase 2 of 6
Before you book
Does TikTok Shop actually make money after creator commission and fees?
On the shop itself the margin is thin, and we will not pretend otherwise. Creator commission, TikTok's fees, samples, and ad spend all come out before you see anything, and plenty of brands run the channel close to break even in the early months.
That is not the reason to be here. TikTok Shop is the #1 discovery channel right now, which means hundreds of creators putting your product in front of people who have never heard of you. Most of those people do not buy on TikTok. They search your name, they buy on Amazon, they land on your site and convert at your normal margin, and they come back at your normal repeat rate.
So we do not judge an account on on-platform return alone. We watch what happens to your branded search, your Amazon sales, and your direct traffic as creator volume climbs. That lift is where the profit actually lands, and it is the part almost nobody measures. We will show you how to measure it on the call.
How much does this cost?
Our pricing runs from $2,500 to $10,000 a month. Where you land depends on scope, and we will give you the exact number on the call. Budget separately for creator commission, samples, and ad spend: that money goes to your growth, not to us.
We are not on TikTok Shop yet. Is it too early to talk?
No. Setup through launch is work we do every month, and pre-launch is the cheapest time to get the plan right. If you are earlier than we can help, we will tell you exactly what to do until you are ready.
Who actually does the work?
Our operator team, inside Partner Center on your shop daily, with the founders staying on every account. We run 20+ creator communities day in, day out. Nothing is outsourced to people you never meet.
What do you actually need from me?
Product for samples, your catalog and margin numbers, and roughly 30 minutes a week. We run creator recruiting, briefs, content review, community management, and the ads. You sign off on the offer and the angles at the start, then you are reading a dashboard.
The one thing we cannot do for you is ship. Samples have to go out on time, because a creator who waits 2 weeks for your product has usually moved on to another brand by the time it lands.
What if a video takes off and I run out of stock?
That is the failure we plan around rather than hope against. We forecast creator volume against your stock position before we scale, tell you when posting is about to outrun what you can ship, and pace ad spend to your actual inventory rather than to a target.
A stockout in the middle of a climb costs you the product ranking and the creator momentum at the same time, and both take longer to rebuild than they took to earn. Protecting supply is part of running the channel, not something you have to catch on your own.
How fast should I expect results?
Most brands see meaningful order volume in the first 60 to 90 days once creators and ads are live. That assumes a clean run on the platform side: product compliance holds, the shop stays in good standing, and the ad account is not restricted. Any one of those can add weeks. It also depends on product, price, and margin, and anyone promising you a number before seeing your shop is guessing.
Do you lock brands into long contracts?
Terms are covered on the call, and the short version is that we expect to earn the next month, every month. An agency that needs a long lock-in to keep you is telling you something.
Do you work with UK clients as well as US clients?
Yes. We launch and scale UK brands on TikTok Shop UK as well as US brands on TikTok Shop US, using the same system. Ancient Remedies, a UK wellness brand, went from a cold start to £557K in gross sales in 151 days.
We are an international brand. Can you take us into the US?
Yes, and it is one of our most common starting points. Brands from the UK, Australia, and Europe use TikTok Shop as their entry into the US market, and we run the launch end to end: entity and shop setup questions answered on the call, then creators, content, and ads on the ground in the US.
CreatorsContentSamplesGMV MaxSpark AdsAffiliates
One systemOne responsible teamOrders, not activity
Pick a time. Leave with the plan.
On the call we look at your product, your shop state, and your numbers, then hand you the plan we would run: creators, content, ads, in order. If we are not the right team for your stage, we say so and tell you what to do instead. And once a brand signs, it moves fast: creator recruiting starts in week 1 and the first samples ship inside 2 weeks.
You will talk to Haseef and Sohaib, not a sales rep
Official TikTok Shop PartnerBased in California@haseefbashir7
You are booked.
Calendar invite is on its way. Have these 3 things ready and the call pays for itself: