About us
Built by operators, not theorists
We are a TikTok Shop agency run by people who actually run shops, not a deck of theories you have to make work yourself.
Run day to day by the founders, Haseef and Sohaib
Operators, by the numbers
We have run this play across dozens of brands. The metrics below are the kind we move every month.
Who we are
The Brand Buddies is a TikTok Shop Partner agency run by Haseef Bashir and Sohaib Akbar. We are an official TikTok Shop Partner, and we have scaled 60+ brands on the platform.
We started here because TikTok Shop is where physical product brands win or lose right now, and most agencies treat it as a side channel. We do not. We run creators, content, and ads as one connected operation, and we treat your shop like it is our own. When the numbers move, we move with them.
We focus on products that demo well on video, because that is where the system pays off fastest. If your product shows its value in a few seconds of footage, it can scale on TikTok Shop, and that is the kind of brand we are built to grow.
Meet the Founders
Two founders who run the work, not just the relationship. You talk to the people making the calls on your shop.
What we believe
The handful of rules that shape how we work.
Operate, do not advise
We run the work ourselves: creators, content, and ads. You get outcomes, not a list of recommendations.
Proof over promises
We point to real dashboards and real numbers. We would rather show you a result than sell you a story.
Own the number
Someone owns your GMV. We treat your shop like our own and we answer for what it does.
Cut what does not work
We review every week and kill the losers fast, so budget and effort always follow what is winning.
Partner and niches
We are an official TikTok Shop Partner, which means we work inside the platform every day and stay close to how it actually scales brands.
We focus on physical product brands that demo well on video: beauty, wellness, supplements, food, and home. If that sounds like you, we are likely a fit.
Want operators on your shop?
Book a free strategy call. We will look at your shop and show you exactly where the growth is.
Book a call →